COVID-19 Update: We are now conducting programs in-person and virtually.
Human beings are wired to make snap judgments about each other in a fraction of a second. This means that before you reach out to shake someone’s hand, say your first word into the mic, or take your seat at the table, up to 10 trillion chemical reactions have been processed in your audience’s subconscious brain, creating a filter through which they see you. 3 Executive presence is an umbrella phrase that describes everything from a professional’s persona and communication style to their ability to hold their own in a large meeting. In fact, it is all of these things and more. While the quality of your work plays a vital role in how you are perceived inside and outside your organization, so do the intangibles: How you carry yourself, your listening skills, your speaking style, the way you handle challenging situations, and your ability to inspire confidence. All of these factors leave a lasting impression that is indelibly woven into the fabric of your professional relationships and career trajectory. This training will help elevate your executive persona in the following areas: ∙Gaining the confidence of those around you ∙Carrying yourself with poise and gravitas ∙Motivational skills ∙Ability to unite a team around a mission and core values ∙Navigating difficult or tense situations ∙Greater presence and charisma in meetings and/or onstage ∙Highlighting your best qualities while remaining authentic to who you are ∙Improving negative relationship dynamics ∙Etiquette for leaders ∙Personal styling and wardrobe (if applicable)
To persuade an audience, the vast majority of speakers rely on the wrong thing: logic. While building your case in a clear, value-added manner is important, it’s only half the story. Neuroscience has unequivocally proven that all decisions are also made in the emotion centers of the subconscious brain. So, trying to influence someone’s reactions or decisions without taking that into account is like trying to drive a car with only one gear. It could be dangerous to your cause. This training looks at both the conscious and subconscious drivers of decision-making; how your listeners are likely to process your information and how they are likely to respond. In addition to features, benefits, and other traditional ways of building your case, you will learn to speak to the audience questions, concerns and needs that dwell beneath the surface and address what truly drives the way they think, feel, and act. This exponentially increases your ability to inform, share your story, build bridges, and call people to action. You will learn: ∙How to build trust quickly in a new relationship while you build your case ∙7 decision-drivers in the subconscious brain ∙The surprisingly important role of pleasure and fear in decision-making ∙How the senses influence decisions and how to use them to your advantage ∙The 4 stages of audience information processing ∙Specific words and phrases that help you create the impact you desire ∙The 5 questions of the audience brain which must all be answered in a successful presentation ∙Case studies and specific examples of all of the above ∙The persuasion mindset—the right amount of passion without hard selling or anxiety
Building Your Brand
Your personal brand is how people see you, think of you, feel about you and make decisions that could impact your future. Whether you are an executive up for promotion, an entrepreneur, social media personality, or a public figure, your personal brand helps determine how you are able to fulfill your goals and ambitions. There are five Archetypes of an Effective Leader™. Each archetype represents different aspects of your abilities and has its own value and purpose. Each archetype calls forth its own unique set of responses from the people around you. While the most respected leaders display all the archetypes in abundance, most people primarily rely on just one or two. The good news is, while it’s human nature to lean toward just a few of the archetypes, we all possess every one of them. In the Personal Branding Program, you will identify the primary archetypes you’ve been displaying to the world around you and gain the ability to draw on each archetype at will to make the biggest difference in the situation at hand. Using this model and other proven techniques, this program helps identify your current brand through an in-depth exploration. We also create the brand you choose. You will be given strategies and techniques to authentically portray yourself in the manner you desire, in large and small settings. This happens on multiple levels: ∙Messaging strategy (for all types of communication) ∙Communication technique ∙Specific words and phrases to deliver your brand ∙Responses to questions and other interactions ∙Highlighting your accomplishments in a graceful manner ∙Addressing concerns and challenges ∙Body language and vocal techniques ∙Styling and wardrobe (if needed)
Mentoring Men, Mentoring Women
An all-time favorite, variations of this program are now considered a prerequisite for management and leadership in some organizations. Workplace equality is no longer just a value to strive for, it has become a life-sustaining necessity for organizations. While progress is being made continuously, grey areas remain where men, women, top executives and HR professionals still feel confused--even vulnerable. While there are no excuses for disrespectful behavior in the workplace, sometimes there are simple misunderstandings that are no one's fault. Yet, they leave lasting damage in their wake. Understanding what's at the core of these communication landmines is crucial. It helps prevent them before they start or nip them in the bud at the very beginning. It starts with clarity and insight. This program can address any or all of the following audiences and concerns: ∙Fundamental differences between male and female communication ∙How men and women disempower each other without realizing it ∙Communication blind spots between genders ∙How to diffuse tense misunderstandings SPECIFIC MEN ∙Specific words and phrases that help convey respect and appropriate intentions towards women colleagues ∙Best practices to make sure you are not misunderstood ∙Clearing up gray areas of communication and behavior SPECIFIC TO WOMEN ∙Simple, easy ways to voice discomfort without fear of creating discord ∙How to disagree with someone and empower them at the same time ∙How to set a boundary with "higher-ups" ∙How to get over fear or hesitancy to speak up ∙Specific words and phrases to help deter inappropriate behavior and/or stop it as soon as it begins ∙Body language and gestures to set your boundaries without appearing confrontational LEADERS and HR PROFESSIONALS ∙How to spot situations where people feel uncomfortable but are afraid to speak up ∙Best questions to ask in sensitive situations ∙Best practices for coaching both women and men to understand each other's communication needs
Motivating a Team
When you set a direction as a leader, what makes some people embrace it while others don’t? What makes one person "get" your vision while another shuts down or becomes complacent? Motivation is far more complex than the typical carrot and stick paradigm. The methodology currently used by most executives is a good first step. However, it is not enough. Based on years of behavioral science, neuroscience research, and real-world results, this training shows you exactly what makes people care more, do more, forgive mistakes and go the extra mile. It provides: ∙Insight into what truly drives people to be and do their best ∙Proven techniques to handle resistance ∙Specific words and phrases to use for various purposes ∙Techniques to draw out the best in your team and create sustained enthusiasm ∙Best practices that lead people to consistent action
When going through a transition, whether it’s being groomed for a C-level position, promoted to partner, or seeking opportunities elsewhere, one of the most daunting aspects can be the interview process. Many executives wonder how to distill all their years of experience into 60 minutes or less, how to handle questions about their past experience and vision, and how to distinguish themselves from the competition. This coaching takes you through various interview scenarios, using feedback and tips directly from CEOs, board members, HR Directors and other hiring decision-makers in various industries. In this program, you will: ∙Rehearse interviews to gain finesse and strategic advantage ∙Gain crucial experience, so the process is no longer new or scary to you ∙Identify weak spots in your presentation, fortifying yourself with more effective answers ∙Leverage your strengths and accomplishments by crafting optimal language and messaging ∙Learn to answer difficult questions effectively—with poise—integrating your personal brand This coaching gives you more confidence and appeal, helping you make a more positive and lasting impression.